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That way, you can get access to analysis-ready data in no time and start analyzing it in built-in dashboards. This functionality automatically unifies disparate naming conventions that usually occur when pulling related data from different sources, removes errors and duplicates, and runs automated data mapping and transformation sequences using self-service or prebuilt templates. Improvado is known for its advanced data transformation engine, known as the Marketing Data Common Model (MCDM). Furthermore, the platform offers a high level of granularity, allowing you to explore insights at any level. Improvado’s clients can also request custom connectors if they need to work with a data source not listed in the integration catalog. The platform offers prebuilt connectors to over 500 data sources, making it convenient for users who want to efficiently aggregate and push data to data warehouses or to BI, visualization, or analytics tools. Improvado is an enterprise-grade, no-code Revenue Data Platform that automates how marketing, sales, and revenue teams extract, transform and load data from source to destination.
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